Brand South Africa “Play Your Part” Ambassadors Connect to Inspire the Nation
Brand South Africa, the official marketing agency of the country, held a networking function for its Play Your Part ambassadors last night.
Driven by the organisation, Play Your Part is a nationwide call to action to empower and celebrate active citizenship in South Africa, to lift the spirit of the nation and inspire all South Africans to contribute to positive change in the country.
“Through the amazing work our ambassadors do in their communities, we hope to fire up the imagination of all South Africans of how they can also be involved in shaping this country,” says Brand South Africa Acting CMO: Sithembile Ntombela.
“Whether it’s at a corporate level or on the ground, we want to encourage all South Africans to use some of their time, money, skills or goods to contribute to a better future for all,” Ntombela continues.
Ambassadors for the initiative include, South African Earth Warrior and Social Justice Activist, Catherine Constantinides, entertainer and philanthropist Nambitha Ben-Mazwi, affectionately known as Lady Nam, comedy trio, Jason, Donovan and Nicholas Goliath and Africa’s first competitive gay and inclusive competitive rugby club, Jozi Cats.
“A nation of people who care deeply for one another and the environment in which they live is good for everyone and we believe this campaign is the perfect vehicle to do just that,” concludes Ntombela.