MAPS MAPONYANE, FACE OF PIERRE CARDIN 2019/2020
2019 Face of Pierre Cardin is inspired by a long tradition of Pierre Cardin lovers.
Pierre Cardin, (born July 7, 1922, Venice, Italy), French designer of clothes for women and also a pioneer in the design of high fashion for men. With a brand that has been around for over 60 years, Pierre Cardin has transformed the fashion scene by democratizing fashion in a way never done before.
The Pierre Cardin South Africa campaign “The Legacy Lives On” is inspired by the legacy of the brand not only internationally, but in South Africa as a whole. The memory of Pierre Cardin is one in many households which is why we selected a brand ambassador that related to the product and showed the same love and passion we have for the brand. Mixed with his dapper style, amazing smile Maps Maponyane has proven time and time again to be an icon in the South African culture scene.
“I grew up looking up to my grandfather’s style, he was the slickest man I knew. He had that effortless Sophia Town dapper-cool that he oozed, never needing a Sunday to be clothed in his best. I use to always look forward to the day I could be big enough to wear his clothes, and could emulate his ease of township sophistication and flare. Many of my favourite clothes and shoes of his (the most special) were Pierre Cardin, and when he stopped wearing them, I would modify them in the way I liked and make them a part of my style. I did the same with my dad, who inherited my grandfather’s taste, but with my brother and I around something always went missing, and if it was any of his Pierre Cardin, he knew it was one of us… For a while I’ve wondered what ever happened to the brand of the people that made high fashion accessible and still represented great taste and quality. I’m proud to have gone full circle, and officially be the ambassador of @pierrecardinza and help this legacy live on.” – Maps Maponyane.
With our selection of styles geared towards a wide market we have taken our styles and transformed them into a range that caters for the South African market as a whole, while Gogo can wear her beloved Pierre Cardin loafers, you can sport your Pierre Cardin sneakers and let the “Legacy Live On”
Pierre Cardin – Enough Said