SA’s hottest fashion talent now available online.
Monochrome has long been a go-to aesthetic for designers and shoppers alike. It’s timeless, sophisticated, clean and always seems to have a significant impact on the fashion world. From high-end brands to emerging local designers, the black-and-white mix up is accessible, easy to wear and is now beginning to dominate the South African fashion industry.
With the trend being embraced by both retail stores and independent designers, there is a need for consumers to become more aware of how to look after their latest monochrome buys. Thus, introducing the Skip Monochrome unisex collection – designed by three of South Africa’s top fashion designers, Imprint ZA, Lukhanyo Mdingi and Prime Obsession.
South Africans will be thrilled to hear that the Skip Monochrome collection is now available exclusively on ZANDO from 25 September – 9 October. Made from a combination of natural cotton, printed cotton, cotton blends, poplin and rugby-knit jersey fabrics, the collection was designed with the purpose of upholding the ideals of the campaign, which is, to provide customers with the means to maintain the quality of monochrome fabrics. The materials used are sustainable, renewable, and biodegradable, making it an excellent choice as an environmentally-friendly fibre throughout its entire product life cycle.
Caroline Blumrick, Brand Manager of Skip South Africa adds “The distinctive style of each collection and diversity of apparel was met with an overwhelmingly positive response. The consumer reaction has been so positive with most of the collection sold out – we couldn’t miss the opportunity to extend the pop-up shop online.”
When asked about what the designers loved most about Skip’s new Perfect Range, Lukhanyo Mdingi commented, “Definitely the longevity of the products. Looking at the darker detergent, it actually keeps and retains the dark tones of your garment. Also, you have the detergent for white clothing which keeps the brightness and the freshness of your whites looking bright and clean.”
Mzukisi Mbane from Imprint ZA welcomes Skip’s involvement in the project: “It’s so powerful when a household brand collaborates with designers because people get to focus on local fashion instantly. It opens an opportunity for designers to access new markets and for people to recognise and value South African fashion.”
Pieces are limited and all sales from the monochrome pop-up shops will be donated to The Creative Leaders Trust, which assists current and prospective students at FEDISA to uplift the future of local fashion.